In addition to the corporate design for the fictitious athleisure brand athflow, we also created their webshop, a sleek online space to showcase and sell their products. By incorporating the main color concept of the brand, the photo concept draws the user's attention. The website convey athe warm and at the same time minimal and timeless feel that appeals to the relaxed and environmentally conscious target group.
Note: This project was made in collaboration with Kai Litke.
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